From Nothing to Profit

A Photographer's Podcast

Episode 50

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Published on:

18th Nov 2019

6:24am

Sarah Petty – A Photographer Podcast Interview

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On this episode of From Nothing to Profit, Matt and Kia interview Sarah Petty, who is a huge name in the industry. Sarah also runs The Joy of Marketing. Sarah started as a marketer. You don’t want to miss how Sarah transitioned into being a high end boutique photography studio. Listen in to hear Sarah’s puzzle metaphor and advice about finding a coach/mentor. Sarah teaches, but also shoots, so she can stay relevant and understand her students’ challenges. You want to hear Sarah’s marketing tactics based around educating her clients. Sarah is fired up right now about ditching the digitals. The best advice Sarah ever received is to take advice from the people who are where you want to be. She recommends all Seth Godin, his blog and new book, “This is Marketing”, the book “You are a Badass” and of course her own book, “Worth Every Penny.” 

Joyofmarketing.com/marketingchecklist (free resource)

Episode 49

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Published on:

12th Nov 2019

12:20am

Vickie Black – A Photographer Podcast Interview

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On today’s podcast, Matt & Kia interview Vickie Black, who is the owner of Senior Style Guide. Vickie started out photographing everything, then fell in love with photographing seniors. Senior Style Guide started out as a blog in 2011. It grew into a magazine in 2012. Right now the Hot 100 submissions are happening, which is a huge image contest. This year, Vickie is opening up the contest to 25 people’s choice winners too. Vickie is starting to travel for meet ups and is getting ready to announce Push, her annual conference. Push will be in a new location and in November in 2020. Vickie just wants to bring everyone together. Don’t miss what Vickie is fired up about in the industry, the good and the bad. Vickie recommends podcasts and becoming part of a FB group community.

Thepushconference.com

Seniorstyleguide.com

#seniorstyleguide

@seniorstyleguide

Episode 48

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Published on:

4th Nov 2019

6:14am

Selessa – A Photographer Podcast Interview

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Selessa is a senior portrait photographer in Michigan. Want to hear a great laugh? Listen to this podcast! She had her own advertising and design business before going full time photographer. She specializes in senior portraits and has great insight into senior model teams. Selessa is excited about seeing video and fashion inspired sessions in the industry. You’ll want to listen to how Selessa balances keeping things fresh and also photographing something your clients will purchase. You’ll also get the inside scoop on mirrorless cameras. And don’t miss Selessa’s “why” and the best advice she ever received, which will also be some of the best advice you’ve ever received! Don’t miss a great conversation about parents shooting cell phone pics during the session and how to handle that. 

@Selessastudio on instagram

Episode 47

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Published on:

28th Oct 2019

6:09am

Isaac Coffy – A Photographer Podcast Interview

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Today’s awesome podcast is with Isaac Coffey, who specializes in senior portraits in a very small rural town. He is the only one in his area offering the full experience to his clients. He is also 25 years old. You’ll want to hear about Isaac’s mental shift to thinking about his business as a business. Isaac has a hair/makeup artist, a style closet and does in-person sales. Listen in to hear how Isaac started building his style closet and specific stores/pieces he recommends. Don’t miss what Isaac is fired up about in the industry and how he got started in photography. You’ll love what Isaac recommends you do and don’t spend money on. Isaac is a huge fan of automation so don’t miss out on the resources he uses and recommends to help your business.

@coffycreations on Instagram

Episode 46

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Published on:

21st Oct 2019

6:00am

Randy Coleman – A Photographer Podcast Interview

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Today’s podcast is with Randy Coleman. Kia and Randy met via Instagram DM and Kia credits Randy with influencing her business in a positive, profitable way this past year. Randy says he’s known as the fun studio. He and his team keep their clients laughing the whole time, while also keeping things high end and professional. His love language is words of affirmation, in case you were wondering. Randy does a brand ambassador program and you don’t want to miss how he runs it! Make sure to listen in to how Randy uses boomerangs on instagram stories. Randy is excited about the push to print these days and says to make the printing/ordering process and easy and fun as possible. Listen in to hear all of Randy’s tips and tricks about selling both prints and digital images.

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About the Podcast

From Nothing to Profit
From Nothing to Profit join Matt and Kia as they interview professional photographers and found out what is working now for their photography business
A Photographers Podcast with Matt Hoaglin and Kia Bondurant