Episode 31

Published on:

6th May 2019

Carla Lynn – A Photographer Podcast Interview

Matt’s last interview from SYNC is with Carla Lynn and you need to listen to this one! Carla is bilingual and hearing impaired. She is from Bolivia and came to the US (Nashville, TN) at 18 years old with her new son. She worked 3 jobs and met her husband at one of them. You DO NOT want to miss Carla’s inspirational story. Carla photographs 140 seniors a year and is bummed the rules don’t allow her to go to prom with her street team (model program). Authenticity is what is working for Carla in her business. We should never stop learning, we don’t ever know everything. Carla’s husband is her tech guy, payroll department, etc – just like Matt is to Allison. Make sure you buy a leaf blower (you have to listen to find out why). Rachel Martin taught Carla at Texas School and that was the turning point in her business. Don’t miss what happened next in Carla’s story.

Online Resource:

Creative Live


Finish: Give Yourself the Gift of Done – Jon Acuff  (https://amzn.to/2XY1ai3)

The Book of Joy: Lasting Happiness in a Changing World (https://amzn.to/2GRrVis)

Love Does – Bob Goff (https://amzn.to/2GTrdkQ)

Follow Carla

@carlalynn (instagram)



Read Full Transcript

Transcription was done by Temi.com which means it’s an AI generated transcript. The transcript may contain spelling, grammar and other errors, and is not a substitute for watching the video.



[00:01] This is Carla Lynn and you’re listening from nothing to pop it.

[00:05] Welcome to from nothing to profit of photographers podcast with Matt and Kaia. We’re each week they talk to photographers about what is working in their business now so you can swipe those ideas and grow your business faster.

[00:22] Hey everybody. So Matt Hogan here, um, one, I think this will be the final interview from sync. Um, I’m with my friend Carla Lynn and so I’ll go out with a bang, right? Go ahead and do this. I can go out with a bang. We got that. Okay. So I have to tell you this crazy story. So I met Carla two year, not, not last year, but the year before. And so I was hosting the Millers Lounge and you had come out to hang out with us and we had like free beer or something like that. And we’re talking about pricing and say yes, Joe was there. Yeah. Yes. And so, um, we were talking and you, and you said, you know, I, I, I want, I want to figure out how to sell my albums better when we’re talking about this. And I was like, and you were talking about how good, you know, just like what you were doing.

[01:06] And I was like, well, sounds like you’ve got all figured out. And then I said, how many albums do you sell? And you said, you said, I don’t know. I saw him to like 80% of my clients. And I was like, why aren’t you talking to me about cells of your selling your albums to 80% of the clients? You probably should be teaching everybody here. But anyways, um, I do remember that. And so as one of those things that I just think, yeah, obviously you guys do really well and your business and I think you’re more humble than then you probably should be. Cause I know you guys really kicked butt. So anyway, so I just, thanks for being on this interview. I, I’m so excited. I know. And, and Carlos says she’s never done a podcast like this. So I’m just going to Mike, I feel like I’m a big time person, but this guide, okay, I’m just going to throw curve balls that are left or right.

[01:43] It says that she thinks it’s just doesn’t know it’s coming anyways. Okay. I introduced you. I don’t, I know you from here, but tell us like, tell us about your studio, where you’re from, all that stuff too. Okay. So, um, I guess I will start with, I’m from Bolivia, South America and I have lived between both countries. My hose, I, I am bilingual. I speak Spanish and English. Should we do this whole thing in Spanish? I can’t speak that much. So you might try that and Spanish, if anybody understands what we’re saying. I don’t, I don’t know enough Spanish to keep up with you. Um, so I am bilingual. I lived in both countries. I am hearing impaired. I have lost more of my hearing, progressively started about 30%. Now I have less than 10% of that and both of my ear. And when, when did this, when did it start from birth.

[02:28] Okay. Nope. Damage from birth. Okay. So you may catch my slurred speech at times. Um, I do here right now. So when I hear myself and I do videos, I’m like, oh my God, do I really sound like this? But anyways, so it’s a good thing. I know here my stuff right now, I’m just like talking to you, you better. Um, but I do need it. Listen to this podcast once you play it back. But anyway, so, um, I was in Bali, I went to Bolivia to do high school and then, um, I actually got pregnant with my son when I just started my year of high school is, I’m 17 years old just starting and I went to a private school and they told me I would not be able to stay in graduate with my senior class. So I, um, finished my junior year, got my credits early and I came to the states with my baby, a suitcase and my mom came to help me and I was 18 years old.

[03:18] Where did you move to? When I moved to Nashville, Tennessee and that’s where I still am. Yup. I came, I was 18 years old when I moved here. My brother lived in Nashville. Um, I needed a male figure in my life to just kinda be there to help me get through it. And I was determined to come and give Sebastian a better opportunity. I wanted him to have a chance. I was like 24, now he’s 23. He’s 23 went now. And so, um, I had them on Christmas Day. Oh Wow. So I have to share that because it wasn’t where they wanted to put in seasons of my life. And um, the Lord gave me a blessing. He’s really blessed me and showed me that he was there with me in the midst of it all. Yeah. So I am 18 years old, no senior year, three jobs.

[04:01] Um, I worked doing data entry, I worked doing retail, and then my third job was at Chuckie cheese at nighttime. So once I put Sebastian to sleep, I could go clean the bathrooms and new restaurants. I could have tokens and free pizza to take him. So I had to share that story because it is how I met my husband. Um, and so he was my boss. Don’t ever date your boss. I dated my boss and John and so anyhow, I married him. We have been now married for 20 years. We’re celebrating 21 years of marriage and I have another son, so we have another son. My husband ended up adopting Sebastian at the age of three. Cool. So that was really a big thing for us. Does your husband speak Spanish? My child does not know Spanish. Your husband? No, my husband’s a green guy.

[04:53] He’s American white boy knows Spanish, but he doesn’t have his name in Spanish. That means the mad at him. So just know that one. Um, but now no Spanish. My kids don’t know Spanish either. We just stuck to English, which shame on me. I know publish shouldn’t have done that. But you know what, I’m not perfect. I own it. So it is what it is. So then how did you end up in the photography? So I um, I started, my kids were little, we’re going to Disney world. My mom, my husband’s like, you need to get a camera. So he gets me a digital, like one of the first kind of level STI or something. So that’s what I had. And we go to Disney world and I take a million pictures and he does that so that I can delete the ones we don’t like so that he’s not spending a fortune and all the film.

[05:38] Right. Which is what we were doing. And I didn’t even really realize that I had this talent. And so, um, I just like taking pictures with my kids on the trip. And then our son played little league, so we started, I would take pictures of him playing baseball and then just posted them in, showing them. And people would literally say, Hey, can you do my child in sports? Can you do my family photos? So I literally had the title of a mum with the Kimma. Yeah. So I’m taking you way back. Right, right, right. Cause now I know that’s not the case anymore. You’re like, no, no, it is not the case anymore. I was a mom at that came for a long time. I did it part time. I did it on this side and I kept the little league portion because it was a good gig that I got where I just photograph the kids when they’re planning to ball games and stuff.

[06:24] Yeah. But I ended up having to, I worked for the, so I’m taking you to about 11 years ago, 1112 years ago, and I worked full time and I’m actually managing and medical practice and so I have a great title, like 25 employees. I am, I work with my doctors and my nurse practitioners. I dress with a cute every day. I have authority title, everything that people would say, this woman has got it, she’s successful and I was broken. I was empty. I actually thought I didn’t want to stay married anymore. I thought I wanted to, I was going to allow my family to become broken and I had to walk away from that to find myself and I was already doing photography in this side, but it wasn’t a full time thing. Yeah. And so I can honest, right. And consider yourself a photographer at that point.

[07:16] Like yes, I did consider myself a photographer, but kind of like the shooting barn photographers because you’re not with charging $75 for all 150 fully we touch image cause you’re not felt like I had to do a lot to give them for the money. Cause you know, I thought they needed a lot of images to get something of value and worth. And so, um, so yeah, I consider myself a photographer in quotation marks, you know what I mean? Yeah. And so, um, I hit rock bottom. I walk away from that and I kid you not, the Lord uses this talent. He had given me all along that I didn’t know to restore me, restore my marriage, my family and say we’re going to do something different. And so I decided to then pursue photography full time. So we’re about 10, 11 years now, 10 years.

[08:07] And I’m like, okay, I can do this. And I had people telling me, no, you can’t, you can’t make a living at it. And it’s a hobby. And some like, oh, just watch me. So, um, and I had to try, I had to give it my all because at the end of the day I felt like I needed to be able to look at myself in the mirror and say I did everything I could and it didn’t work so well. Obviously it has worked out as it has. I have, I mean, I worked out of my home for a while. We did that for a couple of years, but then we quickly got tired of having cereal every single night because we had clients coming into our home and we couldn’t have it smelling like Taco night, you know, so though, a lot of limitations. So I decided to find a space brick and mortar space, retail space, and my husband was freaked out.

[08:54] He’s a numbers guy, analytical, everything needs to add up. Everything needs to make sense. While we’re doing that, I’m like, no, we have to just try this. So I had agreed with him, even if I didn’t earn a paycheck for three years, I had to try this. And so I, um, we gotta be to space. And immediately my husband realized she can do this. So I was there for three years, had shared space with two other photographers and then realize I liked being alone and like being in control of my own space. And so then, um, I went through this place where I asked my own self a lot of questions about who I was as a person. Yeah. What God wanted me and how I needed to manage the gifts that he had given me and then decided to take the leap and go by myself into my own space where I have been for the last three years.

[09:42] Awesome. So yeah. And you do mostly high school seniors? I do, I do. Just high school seniors pretty much. I do little league still on the side, but I do high school seniors. Um, for the last three years in a row I’ve done 140 seniors. So the non contract seniors you’re doing just fine for yourself? Yes. So I talk too much. I did talk to much. Right. Somebody telling me that dead. Okay. So the next question is just like, what’s working now in your business? So like when you think about your business, what’s working now? What’s working out at what’s working good? Um, I’ll tell you, one of the things for me has been just being authentic mouth entity, being real and sharing that to my street team. So my model program, my street team program that I have has been very, very successful for me in my area.

[10:30] It started really as a marketing thing, trying to reach out to the kids in this school is because in my area or the schools have a contract with their school photographers so I can’t go and drop off any brochures or any inflammation. So I had to decide how I could get my name out there. And so at first I would created my street team. Yeah. Um, because the, my clientele is not modeled light material so to speak, even though the definition of models, it’s really changing in the industry. Um, but you know, not like blonde and tall, blonde, tall size zero. Yeah. It’s not my client. My client is a girl that is quirky, that is on struggles with social anxiety, may even have depression. Um, my girl is the one that is walking down the hallway and nobodies glances at her. Yeah. My girl is the one that doesn’t have a prom date.

[11:19] So we’re trying to figure out how to let me be her palm date. But the school was not letting me get in that one because I’m not 20. Got To be under 21. Dang it. Anyways. Um, so that is my client. And so I have these group, but what started as marketing for me with these group of girls has really turned into so much deeper. So it’s building more relationships and teaching these girls or it is okay to be who they are and teaching them to be authentic and true and to know that they are in nap. So I can imagine that they don’t get looks in the hallway. Um, and dates and prom dates. I’ve heard they have pictures taken by you cause I’ve seen your work and it’s excellent. So they probably get a lot of, a lot more attention after people see their pictures because you’re right, they don’t realize how I see them.

[12:07] So I have to show them to and show them and teach them to see themselves different. Yeah. Yeah. I think so. They just do all the chattering for me, which is awesome. That’s really cool. Okay. So let’s just let, let, you’re not talking too much. Uh, so let’s talk about the industry. Okay. Um, and just general, like what are you fired up about in the industry or what, where do you see the industry going or talk about the industry? What do you, when you think of the industry, what do you think about? One of the things that I do love about our industry is I feel like we, especially having been here at sync and hearing the speakers that we’ve had here is really about the connections with the people. That it’s about how we make in them, how will make them feel. Sure. And to me that’s just so much more important than others.

[12:58] The lighting, yes. And all that kind of stuff up for like, it really boils down to what is the impact of that photo having on that person. What kind of impact are you having? So I think that to me is huge. And I worked really hard to come out of the digital world into artwork and products for the home. Cause at first you were just to turn the burner, always a shooting by $75. Carlin is $75 and 50 images retouched. We all want that deal. Now what’s funny is I have had a client, I have photographed all three of her children do that entire span. Her first child with at $75 shooting bone and the latch arts spend $4,000. Right? Isn’t that amazing? So talk about, so talk about your journey and turn into products and stuff like that. So, um, you know, when I first started I was shooting heroin.

[13:43] I didn’t know that there was a whole world out there to pricing. I didn’t know that Ashley, you had to charge more. I could charge for it. Then I just, I don’t know. I lived in my little bubble. I’ve, I just didn’t know there was more to it. But I started going to conferences, educating myself, asking people, learning. Um, I think that’s really important that people need to continue to do in the industry. I don’t know that we have enough of that. I think some people, some of us think we just know it all and we don’t need to keep learning. I don’t think anybody ever stops learning. Right. And when I wear at sync right now, and it’s so interesting because you see a lot of people like here that have been around forever and you realize that you’re sitting next to him, the class that they, they’re, they’re still learning.

[14:21] And so you hope that you continue to be like them or they’re in the industry for 25 years and they’re still learning. Absolutely. I don’t think we ever stopped funding. If we think we have thought, if we think we know it all, then we become way too overly confident about herself then someone who’s going to be better than us at some point. Cause we never stopped. And if you don’t stop learning and changing you, you would still be a Chucky cheese cheese. I know. And you wouldn’t be Carla check he at one point. That was pretty cool. I love being Chucky the kids would start crying and one off and it was the thing for me just to chase those children. Was that the horse nightmare anyway, doing that stuff, I probably still have nightmares about it. They’re like, they’re all like, they’re like your son’s age.

[15:02] They’re like in their twenties probably. They’re probably telling their friends right now. There’s this lady dressed up and chuck e cheese and if she would chase us, but change it from meek. I went from digital damages while my client, we’re not printing, which ironically that story I just told you, if that client had $75 TD once I did who had the two children and a high transition geopolitics, she hands me the CD and says, I need you to order prints from me now. I was like, oh my God, it’s such a me. It was like, oh my gosh, got to do this. Um, and even my own brother had taken a photograph that I had taken up his girls and Cancun and he went and printed it off at Walgreens. He had it setting in his home in eight by 10. And I want, I came over to his house and I look at it and it looks blue.

[15:46] It was green or blue, green, blue. And I look at that thing, you know, I mean if my own brother did it, all he had to do was ask me is they’ll go, hey, just automated by no, he went to Walgreens and get it. So he did it then why would I, why would anybody asked you it definitely. So then it was my image, my time. I work, my effort, my talent, my passion, it’s green and blue, like I can’t have this. So to me that was a turning point. And then, um, I literally just took a leap of faith and walked away from it thinking that they really wanted to digital buys, which they don’t, I think they want the digital files because they feel like they want to have something forever because these are important to them. I don’t think they want the digital file as a product, most of them, but you know, but think about it like when you purchase something, you, if you could have all the products and then also know that you always have them, I think there’s some power in that.

[16:39] You know, like you never know when you’re going to need them again in 20 years from now. Um, so I think, I think it’s like a, a peace of mind and your puppy. Right. Um, you know, I, I do not shoot this day off for any digital files at all at all. I can tell you my business is still a no digital files. We give our clients to APP, which has an images that they bought to prints on with mum Wa with my logo on it so they can post in social media. Most of them are just one, but she the senior or if they just want it to, they can post it, you know, or selfie Sunday, throwback Thursday or whatever. You know, how many days of senior they have left. Yeah. That’s what they want it for. Um, no, I have every image I have ever taken still cause my husband has like three or four servers all backed up and everything.

[17:21] So you know, if one day the Lord has something in store differently for me, we will contact every client and at that point they can have the opportunity to purchase them. But right now I still have products. That’s awesome. Okay, so this next part is called the lightening round lightening round. Okay. So they’re just kind of quicker questions. You don’t have to go into tons of, don’t talk much. Got It. No, you can you, I got you man. Alright, I’m putting him on the, this is awesome. So, so the first question was what was holding you back from becoming a full time photographer? And I think you talked a little bit about it, but like what was that like when you were making the transition? Like what was holding you back? Well, I think fear. Fear is the greatest thing. Didn’t know if I could do it.

[18:04] People telling me you can’t make a living at that, that’s a hobby. Right? And you were like, probably like thinking, yeah, you’re probably right because I go work for two hours and I make $75 this, you know, you’re like, well that’s $35 an hour. But you know, but it’s really not that. Yeah. So I think, um, but yeah, it was, it was really fear, fear that kept me from doing that. And then also, and believing in myself, I felt like I had to conform to what the clients wanted that like, I want a session here with this kind of couch and I want glitter and I want all these things. And I felt like I had to do whatever they want it. But when I finally got over that and said, no, this is when I do, if you want it, great. If not, go find somebody else, which is awesome and your style is awesome for sure.

[18:52] Um, okay, so if you had $1,000 right now, if I give you $1,000 and you had to buy something in the photo industry, what would you buy? $1,000? Um, I’ll be honest, totally honest and transparent. I’m not the person to ask. It’s my husband. He is my techie guy. Um, he is the one that takes care of everything and keeps, keeps up with all of that. So you would be like, what do we need? And he would, so I guess I can say when I was starting my business now and I didn’t have a lot of key, or at first I would say, hey honey, I want to lend that can kind of do this. And I would describe the kind of imagery or the kind of like I wanted like a shallow depth of field or something. So he would do all the research and the type of Lens.

[19:35] It’s in equipment. Cool. I’m blessed. I think that’s a good answer. Yeah, it’s him. He’s the one and I have more. I mean God has blessed me with everything that I need. And you don’t even need a lot to do it. Yeah, exactly. Okay, so, but then I give you that same thousand dollars. What would you not buy with it? Like what do you think is not worth $1,000? What do I think is not what the thousand dollars, what have I bought? That’s been a piece of crap that exactly. Gosh, I just find a way to use anything and everything. Um Oh wait, go back. You know what? I would buy it. I’d buy leaf blowers cannot work. And that count you would buy local? Yes. I would buy lots of leaf blowers. I love my leap though. It that terrible that I just said that. No, no, those are so great for seniors.

[20:24] Yeah. Um, and I’m trying to think what would I not buy? Um, Dang it. Sorry. You’re gonna have to come back to me now and I know that’s fine. It’s fine. Okay. So next question. What’s the best advice you ever received? That’s advice that I ever received. S can it be kind of a question that symptom was asked to me. That was nice. So I would definitely say wait to a mountain. I got to spend a week with them when I did the school years ago. How long ago? Like five years ago. Let me think. Um, yes, seven years ago. Okay. But seven years ago. Yeah. Cause that was the turning point in my business. She basically asked me, what’s this all worth to you? Okay. And when she said, how much money did you make, the shoe in sales, is this what, what’s the sell worth?

[21:10] What do you need to make? And do you remember? Do you remember what you were making then? Ish. I do remember when I was making that nature. I think, um, you know, every two buddies in Barrow, it’s when you have a successful studio kind of tell you you are now. Then that year we had done like 60,000 in sales and then, and so what did you think when she said, um, is this all worth it? G, what’d you think? My response was when I looked at how many hours I had put in, how much time I had taken away from my family. When you take account into all those things, yeah, that number stands where they good. But when you really break it down, it’s really not. You were waking like minimum wage. Yeah, yeah. I said, no, I’m not making enough. And so she said, well, how much do you want to make?

[21:47] And so then I had like my little stepping and I said, well, if I could do like 125,000, I’d be happy. She was like, no, let’s make it 200. And I was like, okay, so what? And so what, so what did you start when, wait, cause obviously that’s a mental shift. So then what did you start changing and like to get to get there? But you know, I, I started thinking what change was my, why was my kids my family. So it was, I’m going to charge more money so that I’ll have to do so I can work a little less, spend more time with my family. Um, we have a son that’s about to go to college. I need to take that financial burden off my husband because he’s the provider of the household. I want to take care of that. I want to travel, I want to work hard and I want to play hard.

[22:30] Right? So that dollar amount shifted into my way of thinking with h, how much are we charging? Well. Yeah, because then at the same time, if somebody doesn’t want to pay you a lot, then you’re like, well, I’ll just go hang out with my kids, you know? Oh, absolutely. Pay me so I can send them to college kind of thing. Yeah, absolutely. And it was, and I did get a lot of people that love, what do you mean this much? And not be like, this is just what I charge. So when you can learn to stand your ground and what you believe in, in what you’re worth, it works. It will work. And if the client doesn’t hire you, then they’re not your client and let them go. That’s awesome. Okay. So what’s one personal habit that you contribute to your success? So what’s something that you do that you think makes you successful as you are a part of that gets there would be just more of a character trait for me.

[23:16] Also, I’m very personal, so I am, I want to know people, like I get into their space and into their life to know people. Um, I think everybody longs for relationships. Everybody longs to be heard and listened and valued and appreciate it and, and just go and like, I am so thankful for you. So that is something that I do. I don’t ever let us see Nuka feel like she’s just another senior, cause there was a lot of that and have to be careful. I do 140 seniors a year. That’s a lot of kids. Yeah. So you can make them all feel like they’re just one out of 140 yeah, I and I don’t, yeah. That’s awesome. And it’s so interesting. Like I know everybody, those conference loves you and you’re so, you’re so personal. No, it’s me. So unpopular. Hey, I’m okay with that.

[24:00] No, it’s okay. I’m unpopular. I’m like the Quirky Kid. Nobody knows. No. Everybody loves you. And so I’m going to tell you this really funny thing. So when, when you’re getting to know somebody, one of the things that you always say, like after you tell a couple of quirky jokes is that you say like, I see you over there. And so like when I see you in the crowd, like at Saint talking to people and you start like getting all loud and rile up. I’m like, oh here it goes to Carla. She just made a new friend because as soon as, as soon as you make that connection, then they like, they’re like yeah, tell me more. And you’re just get all, I guess I’m just so like you can delete it. I love her mouth. Oh yeah. My husband tech honey. You can’t hide it or you this way with your client and make I think so.

[24:35] I don’t know how else to me. Yeah. No, no. You’re awesome. And everybody knows her. Yeah. You are here and they all love you. So just so you know, um, maybe they don’t come up and talk to you because you talk so much. Maybe that’s maybe, yeah, cause this promise you, I’m a good listener too. Right. That’s why my kids have me, I listened to them but then I do talk to them. Yeah, that’s fair. Cause this podcast now is going on for hours. I’m telling him totally joking day. Okay. We’re almost actually done. Um, so recommend like an internet resource or something that you use online or something that inspires you or that you tend to go to or something like that? Well, I can tell you when I started my business, I would try to do some of the creative lives that they can.

[25:18] I really, really enjoyed that. My struggle was being hearing impaired. I could not do two things at once. Um, so that’s a downfall that I have. Um, I literally can’t really even listened to very many podcasts. Wild you in stop. Yeah, because I have to re I have to read things. So, um, if I had no, if I had all the time in the world and attention, I would be all about creative live or any podcasts and stuff. Cause I do love it when I can do that. The education stuff. So the education, so, so when you’re at a conference here, like is it just hearing aids and it’s loud enough that it’s okay. Is that the deal? It is. It is. Um, I do go home much more drain. Yes. Because I am, I’m having to work twice as hard to make sure I can hear everything and understand everything.

[25:58] So it is draining. It is overwhelming, especially when everybody’s hanging out and you get a lot of people talking to, it’s very hard for me to hear in this sentence. Yeah. But this conference is my favorite because Jody saves me a spot up front. Yeah. And then you gotta be like the center of the attention is what happened. Yeah. Cause he, you don’t think anybody knows who you are because everyone’s behind you. Actually, somebody said yesterday, who’s this color Lynch paper than that White Chair? Like who is this person in your life? I will, I will talk to you and meet you and you’ll never forget me kind of thing. That’s awesome. That’s awesome. Um, okay. Uh, a book that you’d want to share. Are you a big Oh my gosh. You know, I love to read, but life got really busy and I stopped tweeting, but I’ve made myself start reading again a lot.

[26:41] Okay. So obviously the last year we had fun. John a cop when he came the finished book. That was a really good book he had this year. I read a book by Bob Goff called love does. Yep. I read that too. I love that. And I just finished reading a book called the book of Joy. And it is we, and I know we’re not supposed to talk religion anyway, but it is with the bishop and the Dalai Lama. So you had the Buddhists and the Catholic to worldwide leader spending a week together and it’s an interview about the family. Cool. So does it read like an interview or how does it, how does it read? Um, it’s, it shows moments of them back and forth. So it does have some of that, but it also has the interviewer’s perspective of what he sees and the relationship between, between these two leaders who have two different beliefs.

[27:28] But yeah, at the end of the day, they have the same common goal, which is to love people, to share joy, to have peace. And I’m telling you, even as an artist and a photographer, that’s what we’re on the balance, right? Like, we just need to love everybody, loved the people in our industry, love our peers, loved the other photographers. We’re not here to bring anybody down. There’s more than enough business for all of us. Right. And so I just, I just connected with it at such a deeper level. Yeah. You have to read that. It would be so interesting. I think that dynamic is so interesting because those two men are, you know, world renown and really high respected. And I could, I could only imagine the amount of respect they probably have for each other. Oh, completely. You would just, you would just assume it’s like there’s conflict there and there’s not at all.

[28:12] There’s not, you could just imagine them sitting in the room, like just pouring into each other, try and like listening to stuff. I do. And you have to read the book cause it’s very interesting to, the Dalai Lama doesn’t get a lot of physical touch to arch bishop hugs him. So it talks, the interviewer talks about seeing the [inaudible] received physical affection and how it, how he perceived how it’s he received. Said, um, and I guess in they’ll culture and the Buddhists cuts where they can’t dance and it’s his birthday and the arch bishop gets up and dancing and the Dalai Lama gets up and dances with him. So he does something that’s completely against his religion, but it’s okay. So I don’t know, just really powerful. I’m just into books that are uplifting and um, becoming more empathetic people. Karen people. That’s awesome. Yeah. Um, I really loved, love does, oh Bob Goff.

[29:07] Well, and it was like, he was so good and, but it was also like, oh, I want it to read it, but then it would just, sometimes it would just make me so sad, you know, like, um, it was such an emotional book, like not sad. Like I don’t know how to explain it. Like it was just so emotional that sometimes sadness comes out of emotions as consultant. It was just so good anyways. But you know, on sadness is not always a bad. Exactly. That’s the best. That’s what we need to change our perspective. Cause even as artists we have a, we are emotional people. Like we are deep people. And when we are not appreciated or we don’t feel like that, we’d be like, we’re no good. Right. But we can come out so much stronger. It’s just how we choose to see. And how would she used to walk through that journey and yeah, great book. If you ever can meet Bob Golf, cause I met him at church, he came and talked. He is the bond. So Quirky. He laughs at himself because he knows he’s quirky, he doesn’t care. He owns it. I’m like, oh my gosh. And my son came, both of my boys came with me and they looked at me and I went, mom, you’re kind of like Bob Goff.

[30:10] Yeah. That’s awesome. Yeah, I’ve heard really good things about it but I’ve never had a chance to meet them. Fantastic. Okay. So tell us how people can connect with you, like online. Like how do they follow you? Um, so the best way to see what I do is on Instagram and that is where my seniors are. That is where I am. What’s your Instagram handle? Just my name. Colin. Just me. No fancy name. And your website. I do have a website, it’s www dot [inaudible] dot com so my latest, I keep that current and so all my senior workers on there, um, but definitely on Instagram I do a lot of Instagram stories and I try to keep them very authentic and real. I think too many of us try to paint the perfect pretty picture of life in the box. And so I’m kind of here to be the rebel and break that and show my double Chin and show the like, it’s 30 degrees, what?

[31:00] Pleasing but soft, but we’ll make this work. So I really do a lot of that. That’s your brand. It is. And then I hate Facebook, but we do Facebook. I was like, Hey, I’ll send you a Facebook message about this podcast. And you’re like, just don’t, I’ll never see it. Don’t do it. You’re like, just send me an Instagram. I’m like, are fine. Yeah. My, uh, my staff will take care of, I spent for me and other mums are there, but the seniors are what? A drive in the business right now. Not just a parent sec. If you ask who heard about you, it’s the seeing you. It’s that say, hey mom will go into this person. So I’m invested in more of my time there. The parents get veto power, but the kids making the decision and that’s it and they’ll get what they want.

[31:40] But what’s really interesting too, when it comes to the ordering session, there are the ones that are trying to dictate how the parents are spending the money. Now I know. So then I’ve got to step in and go, now let me tell you something. A little mat, you’re only 17 years old and you don’t know what the impact of this and the long haul. So don’t worry, you’ll get your images to post in social media. Not that we give a crap about how many likes it gets. So how many comments it gets, cause I don’t care about that. But it’s for your children, it’s for your mom, it’s for your grandchildren. So then at that point I actually put him in his place and I kind of let the parent kind of step back in. I need to stop talking to these questions. The short, well, no, no, this is great.

[32:18] Long. I mean this is like a normally podcasts as much information as you’re giving, like it’s normal. So. Okay. So just one last piece of party and the guidance you could give photographers. Like what would you tell them? Just advice, one piece of advice. Um, gosh, there’s so many. One of them for show would be I think photographers to be a little bit more open minded about willing to learn from other peers and other people and going to conferences. Sure. I feel like a lot of, and maybe I’m wrong, um, again, let me rephrase. I live in my little bubble so I don’t follow a lot of people. I don’t have time. Yeah. I’m taking care of my clients and taking care of my family and I’m trying to do a little bit of self care with whatever time. Right, right. Totally. That that would be a piece of advice.

[33:06] Give yourself some self care. Yeah. That is a piece of advice I do have for photographers because we tend to become last on everything else, especially as women. Not that I’m saying men, not also, but a woman is a mother, a wife trying to have so many other roles and take care of their clients and then there’s just nothing that we are so depleted. Um, but that is something self care would be one for short and then also would be just being a bit more open minded. I feel like a lot of these young, the younger industry, they feel that they just know it all or they can’t learn from any of the seasonal photographers I’ve done by state have been in the industry because maybe we’re a little more outdated or whatever. I don’t think that’s okay. So I think they should be willing to learn a little bit.

[33:45] As I’ve gone to the industry, what I figured out is maybe at first I wasn’t even, I wasn’t ready to hear something from somebody that was been around longer than me. So that was one block. But then also I was like, I thought they were irrelevant. And then you realize like, okay, when I talked to somebody, I don’t have to learn about them when it comes to business. They can just teach me about shooting. Absolutely. Just take them, take what you can learn from them. You don’t have to learn it all, you know. Absolutely. And then go to somebody else I can talk to you about or that you’re interested in hearing about the business side or the lighting side or whatever. And so, you know, pick and choose, but be open minded. Don’t just put everybody in a box and say they can’t teach me.

[34:16] Yeah, no, I think, I think everybody can learn from somebody. Like I said, I’m even here and I’m still learning. Yeah. I don’t think we ever stop learning. That’s awesome. Well, Hey, thank you so much for being on the pumps. I did my first podcast podcast. I feel like so important and I know. Yeah, thank you so much for being on it. Um, so yeah, we’re here for that sink for a couple more days. So let’s have a good time and thanks everybody for tuning in. That’s Carla Land Checker on the line. She is amazing and you’d have to follow her. She, she’s being humble right now. She’s like shaking her head, but she’s really awesome. One of the reasons, and Alison and I come to sink as to see Carla, honestly. All right guys, we’ll talk to you next week. Thanks.

[34:54] Thank you for listening to from nothing to profit a photographer’s podcast with Matt and Kaia. Be sure to subscribe for more business strategy and ideas to help you create a profitable and successful business you’ve always wanted. See you on the next episode of from nothing to profit.


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About the Podcast

From Nothing to Profit
From Nothing to Profit join Matt and Kia as they interview professional photographers and found out what is working now for their photography business
Welcome to “From nothing to Profit, a photographers podcast”. Every week Matt Hoaglin and Kia Bondurant interview successful photographers that own profitable portrait studios. The goal is to find out what is working in their business now and see what is making them so profitable. From marketing tips to business secrets, Matt and Kia will ask all the difficult questions so you can take your business from nothing to profit. If you listen to this every week, not only will you have an action plan to grow your business but you will know what the best photographers in the world are thinking about right now. Your competition will have no idea what hit them. You will steal market share and have a list of amazing marketing ideas to use all year long. If you want your portrait studio to supply for your family this is the podcast for you. Stay tuned as we interview the very best photographers in the industry so you can swipe their marketing ideas and business practices.
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